Indonesia’s AI Revolution: Wrapping Up 2024 and Launching Into 2025
If one can sum up one of the biggest tech trends of 2024 in a single phrase, AI is here to stay and should fit the bill. The entire year we saw corporates, enterprises, business leaders and governments deliberating about how artificial intelligence is becoming a cornerstone of the global economy and how it is evolving to the new reality.
Several business leaders and enterprises are realising the capabilities AI has offered to transform their operations. With its ability to streamline its operations to provide data to help the decision-making process, AI is reshaping how businesses are operating in evolving scenarios.
2024: The Year When AI Blew Up
The lasting impact that generative artificial intelligence tools have made in the last year has laid the groundwork for enterprises and companies to reap the benefits of automation, innovation and enhanced productivity that it offers.
Open AI's Sora and Google's NotebookLM are just the tip of the iceberg. Enterprises and corporations that have already embedded these tools are noticing a shift in the way business leaders are thinking.
While Sora allows creators to generate high-quality videos to further help them market their products and services, NotebookLM allows leaders to make informed decisions after going through data-heavy documents, revolutionising how knowledge-based workers can maintain their productivity.
These tools are more than just upgrades; they are becoming the necessary software patch that is not only streamlining operations but also allowing enterprises to be more adaptable. This can be further underscored by the investments and acquisitions of Anthrophic and Leonardo.AI by leading enterprises like Amazon and Canva further cementing AI's role across industries.
Growth Doesn't Come Without Challenges
As AI adoption is making inroads in critical sectors of the global economies, the conversation around ethics, workforce displacements and government policies is now going beyond the traditional boardrooms.
There are still some critical issues that need to be addressed. With the European Union's AI Act providing the world with a template to follow, countries like the US and Australia are exploring their own versions and guidelines to help innovators further streamline AI adoptions.
Amid these global debates, one country that stands at the precipice of innovation, opportunity and responsibility is Indonesia.
The AI Promise and Paradox
With Indonesia emerging as the innovation playground in Southeast Asia due to its robust economy and workforce, the country is rightly positioned to leverage AI-based tools and solutions for its economic growth.
But where there is an opportunity there is often a challenge. As per reports from McKinsey and the World Economic Forum, by 2030 millions of jobs will be impacted by AI automation. For a country like Indonesia, a manufacturing-based economy, challenges like workplace displacement, infrastructure issues and ethical AI adoption are just the tip of the iceberg.
To help bridge the gap and address these concerns, Indonesia's National AI Strategy from 2020 to 2045 lays the groundwork for the country to focus on how the economy can ensure talent education while ensuring smart city development.
This policy marks a shift towards establishing an ecosystem that is committed to ethical innovation while allowing business leaders and enterprises to further drive business efficiency and customer satisfaction.
Unlocking Indonesia's Golden Opportunity
If 2024 was about experimentation, 2025 is all about scaling AI adoption. With Indonesia looking to leverage AI-based tools in transforming public services like healthcare, finance, supply chain logistics, cybersecurity and more, it presents the country with a ripe opportunity to lead the regional digital transformation journey.
As companies and enterprises are becoming more climate conscious, AI is becoming a potent tool to help them align with global ESG and sustainability goals. For Indonesia, it is more than just ensuring economic growth, it is about a confident stride in leading the global AI landscape.
The country's tryst with AI is more than just a story about adaptability, it is about leading the way for the developing world to follow. To further help the country attain its AI vision, the DATE AI Show in Jakarta on the 10th and 11th June 2025 presents the perfect opportunity for businesses, governments and innovators to connect with people and showcase the ideas that are shaping the future.
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